SEO Teknik Hidden Links

Saya yakin banyak yang sudah mengetahui mengenai teknik Hidden Links dan pengaruh buruknya terhadap SEO. Ternyata batasan mengenai Hidden Links ini masih luas, tidak hanya sebatas memakai white text at white background. Teknik penggunaan javascript pada text link juga dapat berpengaruh buruk terhadap SEO.

Dapat anda lihat pada contoh di gambar berikut:

hidden links image

Pada gambar dapat dilihat tulisan normal html link (warna biru digaris bawahi), dan terdapat link lainnya bertuliskan “mission.” Tulisan tersebut sebenarnya berupa link tapi tidak tercetak sebagaimana terlihat pada normal html link. Dan setelah view html source nya, terlihat code yang dipakai adalah:

hidden links source image

And that could be bad for your SEO and hurt your website SERP.

Kedua gambar diatas diambil dari tulisan Matt Cutts.

Hal lain yang bisa dianggap Hidden Links oleh Google adalah seperti yang terjadi pada Widgetbucks.com. Mereka menggunakan teknik Hidden Links pada widget ads yang ada pada website-website publisher mereka.
Apakah ini merupakan jawaban atas fenomena tidak terindeks dengan baiknya domain Widgetbucks di search engine Google (paling tidak sampai tulisan ini diturunkan) ?

search widgetbucks image

Teknik Hidden Links juga ternyata meluas sampai ke masalah Paid Links. Sampai sekarang sebenarnya hal ini masih jadi perdebatan dikarenakan bias nya cara Google crawler bot untuk mendeteksinya. Sementara Google tetap kukuh untuk memerangi Paid Links tersebut dan menjatuhkan SERP website-website yang masih melakoninya.
Jadi harus tetap berhati-hati untuk mengikutkan website anda dalam program-program Paid Links seperti Reviewme.com, Text-Link-Ads.com, PayperPost.com dan banyak layanan sejenis lainnya.
Jangan hanya karena $10- $50 dari Paid Links, website anda di degradasi di SERP nya Google atau ngedrop nya PageRank anda. Beware :)



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